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Mad Men: The Tragedy of Betty Draper

We're celebrating moms today with a video about one of the worst TV moms ever, Betty Draper of Mad Men. Watch to understand the tragic flaw in Betty’s character that kept her from finding happiness. Then call your mom.


Mad Men Character Study: Joan Holloway

Head-turning and all-knowing, Joan Holloway is one of the most subversive characters in Matthew Weiner’s Mad Men. The unexpectedness of Joan’s character arc, and how much her evolution surprises even herself, is what makes her so compelling.

Q & A

Who is Don Draper at the end of “Mad Men”? Is he static in a world roiling with change

Don Draper is the fulcrum around which the world of Mad Men pivots. Don’s mastery of deception, in both his personal and professional lives, weaves through the entire series. In the seventh and final season, all of Don’s artifices and the accouterments of success, begin to fall away. “It is really about Don being peeled away, as a lot of this season has been.” Don is being stripped away and someone — someone not quite Dick Whitman but someone other than Don Draper—is being revealed.

Q & A

Is Betty (Draper) Francis Don’s quintessential customer in “Mad Men”

Betty (Draper) Francis' lung cancer diagnosis in the penultimate episode of Mad Men is a little on the nose. Cigarettes are almost worthy of a credit as series regular in the cast and some of the most famous scenes in the show revolve around Lucky Strike and Don’s open apology letter for selling them. But writing it off as that simple wouldn’t give the show or Matthew Weiner, its creator, enough credit. If anyone would get lung cancer, of course it would be Betty. (As Erin Gloria Ryan details for The Muse, we should have seen it coming.) From the first episode, Betty has always been Don’s best customer.

Q & A

What happens to the “Mad Men” women

While "Mad Men" is, undoubtedly, Don Draper’s story, the series has always provided viewers with complicated, diverse, and challenging female characters. In the final season, viewers can move toward closure on the stories of Betty (January Jones), Megan (Jessica Paré), Joan (Christina Hendricks), and Peggy (Elizabeth Moss).

Q & A

What happened to Don Draper at the end of “Mad Men?” Did he create the iconic Coke ad

In the near final scene of the season finale of "Mad Men," Don Draper sits cross-legged with the Pacific Ocean behind him. He looks contented, cleansed and rejuvenated. Arguably, the implication is that Don Draper will return to McCann and create his swan song - the "Buy the World a Coke" campaign, which in reality proved to be one of the most influential and moving advertising campaigns in history.

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